MARKETING ANALYSIS OF SINUSITIS TREATMENT OTC MEDICATIONS

MARKETING ANALYSIS OF SINUSITIS TREATMENT OTC MEDICATIONS

Authors

  • NANA DUGHASHVILI
  • NATIA KVIZHINADZE
  • NELI NIKURADZE
  • NINO MODEBADZE

DOI:

https://doi.org/10.52340/jecm.2022.07.03

Keywords:

sinusitis, OTC, marketing analysis

Abstract

The total list of over-the-counter medications for sinusitis registered in Georgia is internationally patented (9), as well as homeopathic (8), herbal (3) and combined (10) with a total of 119 trade names, 177 medicines as simple (86%), As well as combined funds (14%), whose price range ranges from 1.10 GEL to 80 GEL. With regard to medicinal forms, the following forms of medicine have been identified: nasal sprays, tablets, nasal and oral drops, the import rate of which is high; In terms of pharmacotherapeutic groups, decongestants and nasal sympathomimetics for topical use are the clear leaders, followed by herbal secretory agents, antihistamines, etc.; According to the results of the research, the level of trust in the pharmacist is quite high, it is important to plan effective measures (specialized trainings to improve the management skills of sinusitis treatment).

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References

Global Drugs for Sinusitis Market by Type ( Antibiotics, Corticosteroids, Decongestants), By Application (Acute Sinusitis, Chronic Sinusitis) And By Region (North America, Latin America, Europe, Asia Pacific and Middle East & Africa), Forecast From 2022 To 2030 –DATAINTELO Report ID: 108953. Read more at: https://dataintelo.com/report/drugs-for-sinusitis-market/?utm_campaign=copy

Global Sinusitis Treatment Drugs Market Size by Treatment (Antibiotics, NSAID’s, Decongestant & Mucolytic and Nasal Irrigation), by Region and Forecast 2019 to 2025 – Adroit Market Research Dec 2019. https://www.adroitmarketresearch.com/industry-reports/sinusitis-treatment-drugs-market

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Published

2022-10-27

How to Cite

DUGHASHVILI, N. ., KVIZHINADZE, N. ., NIKURADZE, N. ., & MODEBADZE, N. . (2022). MARKETING ANALYSIS OF SINUSITIS TREATMENT OTC MEDICATIONS. Experimental and Clinical Medicine Georgia, (7). https://doi.org/10.52340/jecm.2022.07.03

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