IDENTIFICATION OF KEY INDICATORS OF PHARMACEUTICAL ACTIVITY IN “BIOMEDICA” LTD AND THEIR INTEGRATION WITH BUSINESS PROCESSES

Abstract

The task of effectively managing pharmaceutical companies is to use relevant tools for continuous measurement of evaluation the quality and business processes. It can be achieved with key performance indicators. The scope of a study - Identification of key performance indicators of pharmaceutical activity and integrate them with business processes. The research was conducted in Pharmaceutical company Biomedica Ltd., which is the exclusive representative of the German company Biologische Heilmittel Heel GmbH (Heel) in Georgia and operates in the import of pharmaceutical products with wholesale trade.